Our sites & specs

Statistics

  • Gender
    Graph of the data below
    Male38
    Female62

    Female Skew

  • Age
    Graph of the data below
    Under 202.09
    20-2911.77
    30-3918.28
    40-4921.47
    50-5924.37
    60+21.47

    64% are aged between 30-59 years.

  • Home Owners
    Graph of the data below
    Owned w/Mortgage40.86
    Owned Freehold33.80
    Rented22.02
    Other2.22
    Unknown1.11

    75% Own their Own Home

  • Household Income
    Graph of the data below
    $ 40k or less14.82
    $ 41k - $ 60k9.00
    $ 61k - $ 80k12.74
    $ 81k - $ 120k20.36
    $ 121k - $ 250k20.36
    $ 251k+4.71
    Unknown18

    47% have a total household income of $80 K plus

 Source: Nielsen Online Market Intelligence January 2011