It's only Rock 'n' roll, but I like it.
— Mick Jagger
The New Zealand Herald headlines from Saturday April 9th 1966 said it all.
"Pirate Radio Station In Gulf Planned"
The article went on to say.
"A Pirate radio station beaming a programme of popular music to the Auckland Province from a ship beyond the three-mile limit, in the Hauraki Gulf, may begin broadcasting in about six months. A group of young Auckland businessmen say they are adding the finishing touches to their plan to break the monopoly of the New Zealand Broadcasting Corporation....."
Plagued with constant financial problems, the Government and a series of shipwrecks caused by some of the worst storms of the 20th century, the story of Radio Hauraki's origins remains as compelling today as it was 40 years ago.
Rock n Roll: Music for the neck downwards.
— Keith Richards
Hauraki is perfect for targeting the working man, the family man, business owner, manager, board member - all men between the age of 25 and 49. While Male skewed, Hauraki also reaches a unique female audience.
It conveys the passion music brings to our lives and proves a classic rock song is truly timeless.
— Dee Dutta