| Female | 87.38 |
|---|---|
| Male | 12.62 |
High Female Skew
| 0-19 years | 31.08 |
|---|---|
| 20-39 years | 25.24 |
| 40+ years,Unknown | 42.72 |
A Younger Audience
| Student | 33.01 |
|---|---|
| Employed | 45.63 |
| Unemployed | 14.56 |
| Unknown | 6.80 |
Over 33% are Students
| $ 0-60K | 19.42 |
|---|---|
| $ 60-80K | 7.77 |
| $ 80-120K | 20.38 |
| $ 120K + | 11.65 |
| Unknown | 40.78 |
Low Income Earners
Source: Nielsen Online Market Intelligence, March 2011
